Buenos Aires Shopping

Corso Buenos Aires is Milan’s longest shopping street, cutting through the city center from north-east and leading in one straight diagonal from Central Station Area directly to Porta Venezia, San Babila and the Duomo.
You can’t get lost here, you just keep walking and in roughly 40 minutes you’ll find yourself in front of our Cathedral.

With over 350 shops and outlets, it is one of the lengthiest retail avenues in Europe;
so if you live in the nearby it’s literally impossible to come back home empty handed, especially because besides high-end boutiques and designer brands (check out our favourite, Twinset, but also Liu Jo and San Pietro Concept Store) and some beautiful old shops such as Mutinelli (gorgeous handmade hats, a company dating back to 1888), its appeal is about its budget-friendly department stores, walk-in street-food parlours, bookstores and fast fashion brands such as Zara, H&M, Sisley, Mango and more.

Basically, it’s a real open-air shopping mall.
If you ask us, we personally have a Reluctant Appreciation / Fond Annoyance relationship with the high-street.

It’s always busy. It’s always fast. It can be crowded, polluted, and noisy. Absolutely.
But it’s also colourful, and lively, any day or time of the year.
Which also makes it safe, cause you’ll never walk alone.
And it’s handy, cause no matter what you fancy, or need, be it a band-aid at 1am, an ice-cream for breakfast, a new pair of second-hand jeans or a last-minute designer outfit to go out for dinner, you will find it in a few minutes radius.

Yes, you WILL spend money here.
So, along the years we have developped a smart trick.
We don’t own the rights of the trick, as we imagine that all residents of the area do the same, so we feel confident in sharing it with you.

Here goes the trick: no walking A to B along the Corso, no sir. Never.
You need to buy a new basket bin from Muji? You slowly stroll down leafy and peaceful viale Morgagni which runs parallel and is home to 1 single shop, (Filodipota Plants & Flowers , very beautiful, btw); when you reach the height of Muji you quickly, absent-mindedly zip into Via Redi and voilà, you are in the shop, out of the shop and (now the difficult part) you will go back from where you came. No diversions, no “quickly checking nearby”.
And so on, you just need to memorise the map and shortcuts and you can replicate the trick for each single shop.

Clever, right? :)
As if.

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